Intentions tracks
A graphic proposal that allows you to explore creative directions and align the design with the objectives.
Some ideas of intentions, but what else?
Our graphic intention proposal marks the starting point of our UI design process. It involves sketching visual concepts, exploring artistic ideas and defining creative directions, thus providing a preliminary vision of the design.
As part of this service, we can offer you one or two mockups, laying the first building blocks of your graphic project. This approach allows you to explore different creative directions, clarify your artistic vision, and align the design with your goals, thus establishing a solid foundation for the rest of the rollout.
Discover our overview
Discover a brief overview of the deliverable we are providing for you. This summary offers an initial partial look at the result, and it is fully customizable according to your preferences.
Objectives
Here are five essential objectives to remember:
Stimulate creativity by sketching innovative artistic ideas and exploring various visual concepts.
Define and clarify the artistic vision of the project by creating preliminary visual representations.
Lay the foundations of the design by proposing one or two mockups, thus providing the first building block for the web project.
Ensure that the initial design aligns with the project goals and the business needs.
Encourage active client engagement by involving them from the very beginning of the creative process, thus creating a rewarding collaborative experience.
When to create a visual identity
The optimal time to create or revitalize a visual identity is at the very beginning of the design process. At bluedrop.fr, we integrate this essential step directly into the art direction phase, focused on UI and web design, which we split into two parts for this special occasion.
The first part of art direction is dedicated to defining your company’s vision and values, while designing or modernizing your visual identity to reflect this vision. The logo, colors, typography, and other key elements are meticulously developed to ensure exemplary visual consistency.
The second part of art direction involves integrating this visual identity into your entire project, ensuring optimal visual consistency within the UI. By collaborating with our studio from the very start, you ensure a strong visual identity, perfectly aligned with your vision, for maximum impact in your web project.
What does this look like in practice?
Find out in our case study!